ET GLOBAL,
INTERNATIONAL

ET GLOBAL has an impressive history: The innovative entrepreneurial vision to rent out trade fair systems for the first time was followed by numerous successful in-house developments for booth constructions, spectacular design ideas and then rapid international expansion. The company now draws on this experience, global presence and high design and process quality to serve international customers at the highest level. 500 employees oversee approximately 2,000 projects each year. The high level of customer loyalty underscores the sophisticated level of performance and the special expertise in international support with scalable booth concepts.

Not only do bigger brands and companies operate internationally, they also rely on their identities and messages to be consistent throughout the world. In this regard, trade fairs and events play a central role, with live communication allocated the second highest budgets in marketing. ET GLOBAL has been keeping pace with this development for decades and is one of the few providers that can assist with such a worldwide development in a process-oriented manner with consulting and logistics. In this regard, it is particularly the scaling of trade fair exhibits – the so-called program business – that forms a central component of planning. Designs for trade fair booths must be individually adapted for various international exhibition locations with regard to size and function. It is exactly in this field that the ET GLOBAL specializes – with outstanding references.